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Sanchang Foods Showcases Oat Product Innovation at SIAL Shanghai 2026

Sanchang Foods Showcases Oat Product Innovation at SIAL Shanghai 2026

May 25, 2026

Strengthening Global OEM & ODM Cooperation in Healthy Oat Products

From May 18–20, 2026, Sanchang Foods participated in SIAL Shanghai 2026, one of Asia’s leading international food and beverage exhibitions, held at the Shanghai New International Expo Centre.

During the exhibition, Sanchang Foods presented its latest oat-based product portfolio and connected with food brands, distributors, retailers and industry partners from multiple global markets. As a manufacturer specializing in oat-based foods and healthy snack products, the company used the exhibition as an opportunity to further showcase its OEM & ODM manufacturing capabilities, product innovation capabilities and international supply experience.

Oat Clusters, Oat Bars & Innovative Product Concepts on Display

At this year’s exhibition, Sanchang Foods showcased a range of oat-based product categories developed around current consumer trends.

The crunchy oat clusters attracted strong interest from visitors for their rich inclusions, crispy texture and baked, non-fried production process. Nutritional oat bars also received positive feedback from brands and retail buyers looking for convenient and healthier on-the-go snack solutions.

Instant oatmeal products were displayed as part of the company’s core portfolio to present its comprehensive oat product development capabilities across multiple product categories.

One of the highlighted products at the exhibition was the Strawberry Matcha White Chocolate Crunchy Oat Bar, combining Uji matcha, freeze-dried strawberries and white chocolate flavor elements to create a more diversified oat snack experience for younger consumer markets.

Growing Interest in OEM & ODM Cooperation

Throughout the exhibition, the Sanchang Foods booth welcomed visitors from both domestic and international markets, including distributors, retail buyers, convenience store channels and food brand representatives.

Many visitors showed strong interest not only in the products themselves, but also in the company’s OEM & ODM development capabilities, manufacturing stability, flexible packaging solutions and product customization support.

The exhibition also created valuable opportunities for deeper face-to-face communication with overseas customers who had previously connected with the company through international online channels. These in-person discussions further strengthened future cooperation opportunities and helped expand Sanchang Foods’ global business network.

Focused on Long-Term Manufacturing & Product Innovation

With more than 20 years of experience in the healthy food industry, Sanchang Foods continues to focus on oat-based product innovation, stable manufacturing systems and international OEM & ODM cooperation.

The company has established a modern production system integrating product R&D, healthy formulation development, global ingredient sourcing and large-scale manufacturing.

Supported by internationally recognized food safety management systems including BRCGS, HACCP and FSSC 22000, Sanchang Foods continues to provide stable, compliant and professional manufacturing solutions for global private label partners.

As global demand for healthier cereals, granola and oat-based snack products continues to grow, Sanchang Foods will continue strengthening its product development capabilities and international OEM & ODM cooperation for global markets.

Let’s explore how we can grow together.

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Address

Qingdao Factory
Weihai Factory

West Row 1, No. 612 Chuncheng Road,Chengyang District, Qingdao,Shandong Province, China.

Email:global@sanchang-group.com
Tel:+86 15905169013
WhatsApp:+86 13526565601

South End of Jinji Avenue Qiaotou Industrial Park, Eastern Binhai New City Economic & Technological Development Zone Weihai, Shandong Province, China.

Email:global@sanchang-group.com
Tel:+86 15905169013
WhatsApp:+86 13526565601

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